Have a Look at What You Could Have Won

Your business image and reputation has taken you a long time and a lot of effort to build up, so don't ruin it. Don't just dabble because you have to. Like it or lump it the internet is here to stay and you either embrace it or lose out! Every day I come across businesses who have an online presence because they decide they have to but they don't want to chuck any money or time at it so what do they do? They give the most powerful marketing tool they will ever have to the office junior, the yts lad (don't think they call it that now) or even their teenage son or daughter. "Here sort that".
When I talk to them about how they can make more connections or get more work from social media or even a website, the answer is.."tried that, doesn't work".
Would you give the same person responsibility for designing the advert in the paper that you still run every week? Would you give then the job of designing your Yellow Pages advert? (Yes people still use them)
Think about what you could get from using online tools like social media platforms and websites, think about who you can get to.....It's not just kids on Facebook now you know it's silver surfers all the way so when you say...."my customers aren't on there"...no they are someone else's customers now but they could have been yours!